Tuesday, January 08, 2008

Drive Free Traffic To Your Site By Blogging

Breat article below on how to drive free traffic to your site.

Enjoy,

Jeff
Advertise on Google, Yahoo and MSN now. All budget sizes welcome. Visit www.SalesDrivenMarketing.com

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http://www.oldschoolseo.com/2008/01/07/how-30-minutes-a-day-can-result-in-250-inbound-links/


How 30 minutes a day can result in 250 inbound linksJanuary 7, 2008 at 2:11 pm · Filed under Stumble Upon, blogging, link building, inbound links, blog comments, no follow

First, know that the 250 links will come over time - it’s not a one time event. It is actually a pretty simple strategy and will have more benefits than just getting inbound links. I am referring to the practice of strategically commenting on blogs. Sure, it’s been talked about, but the question is are you doing it? And if you are, are you doing it effectively? How do you know if it’s working for you or not?

It shouldn’t take you more than 30 mintues per day to find a new blog to post a comment on. I recommend starting in your niche with the goal of attracting similarly minded subscribers to your site or blog. In the process, you will learn of new blogs in your field, find complementary blogs closely related to your field, and get to know more bloggers in your niche, which could lead to guest blogging on their blogs. A great way to find bloggers in your niche is through StumbleUpon, and blogging guru extraordinaire, Darren Rowse (a.k.a. ProBlogger) just wrote a great article about this.

In your quest to comment, I suggest subscribing to a few blogs and really getting involved in the community aspect by becoming a top contributor as this can lead to others eventually subscribing to your blog (and that is one of your goals right?) Also, help promote those blogs by Stumbling, Digging, or whatever flavor of Social Media Marketing you utilize. As Darren points out, they will take notice.

And of course, who says you need to only post one comment per day? The more you comment, the faster you will see results. Try kicking it up to 4 a day and see what happens.

Of course, some bloggers will use the (evil) “no follow” tag which will reduce the effectiveness of this tactic, but it will still get your name out there and may even solicit a few clicks, especially if you use a unique name as opposed to “Mary”… you know, something like “Old School:

I have made a goal to do this myself and in fact even have a spreadsheet where I am tracking it (what a geek!) so I can make sure that I meet my goals. In a year, I almost guarantee that you will make huge strides in the blogging community if you practice this daily.

That’s me for now, but stay tuned for more hot blogging tips!

2008 To Do: Change To New Google Tracking Code

If you advertise on Google, set up your Adwords tracking code. They made changes to their tracking code beginning 2008, which means we have some updating to do. Here's a good blurb on what needs donw.

Enjoy,

Jeff
www.SalesDrivenMarketing.com
Advertise on Google, Yahoo and MSN. All budget sizes welcome.

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January 4, 2008

Should You Join the Migration? urchin.js Migrates to ga.js
By Caitlin Minteer, Google Analytics Support Tech

In mid-October Google announced the beta release of the new tracking code: ga.js. Then, in December, they released the new code to all Google Analytics users. So you might have noticed, within Google Analytics, that there is now a tab labeled 'New Tracking Code' within the Profile Settings > Tracking Code section.

You may be thinking, "Why should I care?" Well, here are a few reasons why the migration to ga.js is practically inevitable for those of you who want to remain on the cutting edge of the latest and greatest technology. And why, for those of you who don't want to rock the boat, it may not be necessary to switch over... yet.

With the upgrade to ga.js you will have access to several new features including Event Tracking, and Outbound Link Tracking.

Event Tracking will be especially useful for those who have Flash based sites, or for those who use multimedia on their site. An "event" is an action that a user takes on a webpage that doesn't necessarily involve a new pageview. Examples include clicks on buttons or images, navigation in embedded Flash, or Ajax events, like moving a map in Google Maps, or applying a label in Gmail.

Outbound Link Tracking will tell you which links visitors clicked on your site that direct them to another site without the manual tagging. This means that instead of adding urchinTracker to each and every one of your outbound links to see where visitors are going once they leave, you don't have to do anything.

A few other benefits of the updated ga.js include:




Faster, smaller source file - which will allow for a faster download time

Object oriented - instead of using functions

Automatic detection of HTTPS

Increased namespace safety


One question seems to keep surfacing about the migration, so I will go ahead and address that now. The new Google Analytics tracking code (ga.js) will NOT work with the previous tracking code (urchin.js). They are not compatible, so all pages on your site should be updated with the new code.

So the bottom line: Should you switch to ga.js?

Google is still supporting the urchin.js tracking code, and sources predict that that they'll continue support for another 12-18 months, so if you're happy with the current features and you're not worried about any new releases to ga.js (and the potential discontinuation of support down the line), then you're probably OK for another few months, at least. Eventually, though, you're going to need to switch to ga.js.

If you want event tracking and automatic outbound link tracking, as well as any new features that are released in the future, and you're willing to spend a little time and resources on getting everything set up properly, then you might want to consider joining the migration.

If you're looking for help, Google has written a reference guide for switching over to the code in pdf format, and if you need any assistance from ROI Revolution, an Authorized Google Analytics support partner, be sure to take a look at our Google Analytics support plans and we'll get you on the path to a seamless migration.

Sunday, January 06, 2008

Shopping Compare Sites Retailers Need On In 2008

If you're a retailer, you need to be on:

1. Shopzilla,
2. Shopping.com,
3. Yahoo Shopping, and
4. Nextag.

I hear negative results about PriceGrabber's CPO. Have you? Leave a comment if you have or haven't.

Best,

j. Bruce
www.SalesDrivenMarketing.com
The Internat Advertising Experts