Showing posts with label internet promotion. Show all posts
Showing posts with label internet promotion. Show all posts

Wednesday, February 20, 2008

Internet Marketing's 2 Success Factors

Your team's success in driving sales, leads, phone calls and appointments from your website is dependent upon two success factors:

1. How many visitors your website gets a month, and
2. How well your website converts the traffic into sales or leads.

Without first focusing on the two success factors above, all other initiatives can be a waste of time, money and resources.

Happy Success!

Jeff Martin
Sales Driven Marketing LLC
www.SalesDrivenMarketing.com
p. 248.275.5243

Tuesday, January 29, 2008

Do You Need A Widget?

Before even thinking about widgets, make sure you're doing these must have Internet marketing tactics:

1. Effectively advertising on the three primary/largest search engines: Google, Yahoo, and MSN;
2. Measuring how many visits your site gets a month;
3. Calculating the percentage of monthly visitors who either buy or ask for more information (a.k.a. submits a lead);
4. Building (a.k.a. coding) your site with basic search engine optimization (SEO) fundamentals;
5. Posting videos on YouTube;
6. Developing a community of current, past and future customers on MySpace and Facebook; and
7. Blogging and contributing to other blogs relevant to your product and services.

Unless you're already doing all of the above, then don't even think about or pay for widgets.

Happy success,

Jeff
www.SalesDrivenMarketing.com
The Internet Advertising Experts