Showing posts with label search engines. Show all posts
Showing posts with label search engines. Show all posts

Wednesday, December 27, 2006

StumbleUpon - Search Engine 2.0

Marketers and product managers need to keep this Search Engine 2.0 on their radar: www.StumbleUpon.com . Wiki's new search engine works similarly to Stumble's, where users offer feedback to help refine the search results to be more relevant.

At the end of 2006, StumbleUpon.com has near 1.5 million users. Is this enough to run campaigns profitably? Or should you focus internal resources and efforts making money on Google, Yahoo and Microsoft? Test a campaign and see if it works! If not, wait and try again after more people are using the Search Engines 2.0.

j. Bruce
www.SalesDrivenMarketing.com

Wikiasari - Search Engine of The Future?

There is a new search engine in the creation called Wikasari. It's creator is the founder of Wikipedia, and is different than Google and Yahoo because it invites real users like you and me to evaluate, and re-arrange, the search results as we see how they should be arranged.

It uses the re-rankings to evaluate the best search results for various terms based around the collective feedback of users.

As marketers, we need to be aware of this new search engine, but it is not yet at a stage where marketers and product managers should make it a high priority. It's still too early to make it a high priority in your marketing initiatives.

j. Bruce
www.SalesDrivenMarketing.com