There is a new search engine in the creation called Wikasari. It's creator is the founder of Wikipedia, and is different than Google and Yahoo because it invites real users like you and me to evaluate, and re-arrange, the search results as we see how they should be arranged.
It uses the re-rankings to evaluate the best search results for various terms based around the collective feedback of users.
As marketers, we need to be aware of this new search engine, but it is not yet at a stage where marketers and product managers should make it a high priority. It's still too early to make it a high priority in your marketing initiatives.
j. Bruce
www.SalesDrivenMarketing.com
Wednesday, December 27, 2006
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